Where Effective Strategies Meet Quality Graphic Design

Are you ready to up-level your branding, and feel fully confident about the face of your business? Discover the magic of strategic design, and let’s create your effective, consistent and totally swoon-worthy brand today!



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For business owners who are ready to up-level their branding, we combine strategy with high quality design to deliver brand identities that inspire confidence and drive sales.

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Our Work

Check out the magic we’ve created with some of our previous clients. We’re looking forward to learning all about your business, and can’t wait to see what we create together!

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Brand 411: Coming Soon

Our mission is to build confidence through branding, and help small business owners build brands they LOVE. We’re here to help your business shine!

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Hey There!

I’m Secia Zapp(itielli), senior graphic designer, brand strategist and tequila expert. (Yes, that’s really a thing… but more on that later!) Though I work independently here at Zapp Design, I collaborate with many other professionals, and can assemble a team to tackle any project. I can also tackle a bowl of queso like it’s my job, and if you’re as enthusiastic about cheese-based snacks as I am, we’re going to get along just fine!



your brand matters

Discover the Magic of Brand Strategy and Intelligent Design

Your branding matters. Your business is a party, your clients are your guests, and you’re either serving up a quality spread, or a half-baked assortment of whatever was in your fridge. Sure, there might be a couple tasty tidbits in there, but are you FULLY satisfying your clients’ appetites and keeping them coming back for more? A strong brand strategy ensures you’re serving up the right combination of salty and sweet, and intelligent design makes each item look irresistible! 

You want to be the hostess with the mostess. Trust me! You should be SUPER EXCITED for clients to come to your party. You should LOVE what you’re serving. And you should feel FULLY CONFIDENT as you take your business to new heights. 

Let’s Do This the Right Way. 

All metaphors aside, the most effective visual identities are backed by a strong brand strategy. The beautiful thing about executing a brand strategy, is that you get to explore the depths of your business, and discover what makes you awesome. The process often results in entrepreneurs falling in love with their business in a way they’ve never experienced before.

I’ve crafted a unique process that guides you through developing each essential element of a strong strategy, including, but not limited to, purpose, positioning, and personality. With insights gained from this process, we’ll design an impactful visual identity that will resonate with your ideal clients, and set your business apart from the competition. 


A Match Made in Heaven

Finding the right designer for your project matters- which is why I only work with clients who I know are a perfect match for my services. In order to make branding magic, it’s important that I work with high-vibe individuals, who are ready to tackle their branding as aggressively as I tackled a plate of nachos last night! Think we’re a match? Let’s chat!